Always go back to the why. A lot has changed for me and the food and beverage industry over the last 6 months. All I had to do was focus was on the product, think hard about the new normal, and plan our pivot.
I look at mine every single day and it centers me and puts me back on track. What does surrender mean to me in this situation? It means taking each day as it comes. Nobody has it all figured out. I hope my story provides you with a little solace as you make your way. You have 2 free article s left this month. You are reading your last free article for this month. Subscribe for unlimited access. Create an account to read 2 more. Entrepreneurs and founders.
Why Entrepreneurship Is So Hard. Yet, so fulfilling. But here are some tips from the founder of Le Building a business is a marathon, not a sprint. It needs patience, consistency, and momentum each day. Founders need to find their balance and learn how to stay grounded. Things will get out whack and there is only so much you can do to exercise control. Read more on Entrepreneurs and founders or related topic Entrepreneurship.
Pooja Dhingra is the founder and executive chef of Le15 Patisserie, which she founded in She also hosts a podcast called NoSugarCoat and has authored 3 best selling cookbooks. Your business will challenge you. Dig deep to get through these times. Ultimately, you need to be your biggest cheerleader. You will think you are the only person who has gone through this.
Let me be the first to assure you, many have been through this before. Many have failed. Hopefully they got back up and tried again with something new. Many have succeeded, too. You will cry. People often compare their business to children. When your baby has a good day or a bad day, you might find yourself crying. Feel it and move on.
You will never know what to expect. Think of the life of your business like the stock market. There will be ups and downs, but hopefully it will make a positive upward trajectory over time. Address the issues, make a plan and execute.
We are defined more by how we got up after issues arise than by how we scoot through the easy times. Mistakes are inevitable. Do your best to trust your instincts, ask for guidance from trusted sources when you need it and keep moving.
You will feel clueless at times. When you have legal, accounting, IT, real estate or other inevitable questions, get referrals to trusted experts from people in your network. Be wary of doing this. The behavior drove stock down 20 percent in August of that year. Rather, it means that you have room to grow and accomplish your goals. Reflecting on the evolution of my thinking and decision-making over the last six months during the crisis, as well as how that personal growth impacted my business, has been one of the most rewarding endeavors I have embarked on recently.
Here are some tips for doing just that:. The first step is accepting the challenges. The reality, though, is that the struggle is common among founders. Instead of overreacting or putting yourself down, take a tactical approach. I literally have a Spotify playlist dedicated to these moments, full of songs that give me strength and optimism to deal with the struggle or peace and harmony to handle volatile days.
Talk with others who build you up, engage in hobbies you are or want to be proficient at and spend time in nature. Have a Zoom call with an old friend. Spend a socially-distanced afternoon at a recently opened playground with a fellow parent. Do whatever works for you when times get tough.
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